This week, fortifying the skin barrier was beauty's biggest goal, with launches from Albion, Ilia Beauty, and Ursa Major all intended for this purpose. Ingredients regularly used in skincare are being expanded into categories including haircare and body care, as evidenced by the launch of Eva NYC's H2-Whoa! Hydrating Collection, and serum-infused body products from Dove. Here's what else caught our attention in the past seven days:RETAILWestman Atelier expands its presence in Sephora with increased door count and a renewed focus on entry-level price points. The brand will increase its door count to 252 in February, and launched minis of its Face Trace contour sticks in all three shades, each priced at $26, across 630 doors.Launched in September of 2022, Kourtney Kardashian Barker’s supplement brand, Lemme, expands its retail footprint beyond Ulta Beauty and Amazon. The brand is rolling out in Target stores nationwide with four of its most popular gummy products: Lemme Glow, Lemme Chill, Lemme DeBloat, and Lemme Purr.Cardon launched to provide American men with high-quality yet affordable products inspired by the practices and innovations of Korean men. The brand is expanding into select Macy's doors after an online launch. Cardon is also the most recent winner of Macy's The Workshop Competition, providing them with a $100,000 business grant.Chemin, owned by Atlanta-based perfumer November Nichols, has teamed up with JC Penney to launch an affordable luxury collection of gender-neutral parfums and body products that will roll out in 50 stores.